Successful television and radio advertising / Gene F. Seehafer and Jack W. Laemmar.

By: Contributor(s): Material type: TextSeries: McGraw-Hill series in marketing and advertisingPublication details: New York: McGraw-Hill, 1959.Description: 648 p. : illus.; 24 cmSubject(s): DDC classification:
  • 659.142 SES 1959
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Item type Current library Call number Status Notes Barcode
Books Bangladesh Public Administration Training Centre Library General Stacks 659.142 SES 1959 Available Amirul 23955

Successor to the authors' Successful radio and television advertising, published in 1951.

Amirul Islam

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