Results of search for 'se,phr:"McGraw-Hill series in marketing and advertising"' › Bangladesh Public Administration Training Center (BPATC) Librar catalog

Advertising layout and art direction. / Written and designed by Stephen Baker. by

Baker, Stephen, 1921-2004

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, [1959]

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (2)Call number: 657.1324 BAA 1959, ...

Management in marketing : text and cases / Hector Lazo and Arnold Corbin. by

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1961

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 658.8 LAM 1961.

Innovation in marketing: new perspectives for profit and growth / by

Levitt, Theodore

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1962

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 658.8 LEI 1962.

Marketing management in action / Victor P. Buell. by

Buell, Victor P

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, 1966

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (3)Call number: 658.802 BUM 1966, ...

The new psychology of selling : based on selling the customer the way he likes to buy / With an introd. by Arthur H. ("Red") Motley. Drawings by Bob Schoenke. by

Hattwick, Melvin Saxton, 1908-

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, 1960

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 658.812 HAN 1960.

Speaking of advertising / J.S. Wright, Daniel S. Warner. by

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill, 1963

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 659.1 WRS 1963.

Industrial advertising: planning, creating, evaluating, and merchandising it more effectively. / With a preface by Marion Harper, Jr. by

Messner, Fredrick R

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1963

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 659.1 MEI 1963.

Cases in advertising management / Harper W. Boyd, Jr., Vernon Fryburger [and] Ralph Westfall. by

Boyd, Harper W

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1964

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 659.1 BOA 1964.

Successful television and radio advertising / Gene F. Seehafer and Jack W. Laemmar. by

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1959

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 659.142 SES 1959.

10.

The new psychology of selling, based on selling the customer the way he likes to buy. With an introd. by Arthur H. ("Red") Motley. Drawings by Bob Schoenke. by

Hattwick, Melvin Saxton, 1908-

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: General;

Publication details: New York, McGraw-Hill, 1960

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 658.812 HAN 1960.

11.

The spenders / by

Britt, Steuart Henderson, 1907-

Series: McGraw-Hill series in marketing and advertising

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York: McGraw-Hill, 1960

Availability: Items available for loan: Bangladesh Public Administration Training Centre Library (1)Call number: 339.47 BRS 1960.

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